In Sigatoka Town, you can do some serious hunting at Sigatoka Indigenous Women's Handicraft Centre (no phone), in a tin-roof shack on the main street beside the river. Operated by local women, it has carvings, shell jewelry, masi (bark) cloth, and other items made in Fiji. Jack's of Fiji (tel. 650 0744), Prouds (tel. 650 0707), and Tappoo (tel. 650 0199) have large stores across the street.
Prices at relaxed, "browse-in-peace" Baravi Handicrafts (tel. 652 0364) in Vatukarasa village, 13km (8 miles) east of Sigatoka, are somewhat lower than you'll find at the larger stores, and it has a snack bar that sells excellent coffee made from Fijian-grown beans (you will be offered a freebie cup). The shop buys woodcarvings and pottery directly from village artisans. It's open Monday to Saturday 7:30am to 6pm, Sunday 8:30am to 5pm. Vatukarasa also has a roadside stall where you might find unusual seashells.
Note: This information was accurate when it was published, but can change without notice. Please be sure to confirm all rates and details directly with the companies in question before planning your trip.